Are you a student applying to a preparatory private or boarding high school or college?
A professional hoping to refine your narrative as you look for a board placement or prepare for your next act? A founder wanting to tell a great pitch story?
Good Essay will help you define your individual value proposition, your secret sauce. The story that sets you apart and makes you memorable.
MZ is an expert in developing transformative brand and product strategies. Prior to launching Good Essay, MZ spent her professional career building and scaling category-defining businesses that are rich in storytelling and beloved by customers.
About MZ
Client testimonials
“MZ was a true partner throughout the process of writing our parent essays. She was with us every step of the way from strategy to final proofreading. Her seasoned perspective and ability to give meaningful feedback helped us tell our family’s story in a more effective and compelling manner, while also putting to rest lingering doubts about whether our essays were “good enough” — they absolutely were!"
— Parent of an Exeter student
“MZ helped me think about myself in more specific and introspective ways that helped me write a more personal and meaningful essay."
— Oberlin Student